An Upscale Fast Food Play Gains Momentum

Nicholas Vardy

Nicholas Vardy has a unique background that has proven his knack for making money in different markets around the world.

This week’s Momentum Trader Alert recommendation is Panera Bread Company (PNRA), which operates a retail bakery/cafe and franchising business.

Panera specializes in high-quality food for breakfast and lunch, including fresh-baked goods, made-to-order sandwiches on freshly baked breads, soups, salads, custom-roasted coffees and other cafe beverages. The company targets suburban dwellers and workers by offering a premium specialty bakery and cafe experience with fast service and a more upscale feel than other comparable food vendors.

mta pnra

Panera Bread Company (PNRA) vs. the S&P 500 over the last six months.

Momentum Trader Alert Analysis

MTA 3-27


Buy Panera Bread Company (PNRA) at market today, and place your stop at $232.50. I am holding off on recommending options on this position for now.

Portfolio Update

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Nicholas Vardy

Nicholas A. Vardy


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