Exchange Traded Funds (ETFs)

ETF Talk: Consumer Staples Offer Resilience

In the face of economic uncertainty, cautious investors can find a place of refuge in the consumer staples sector, which features companies involved in businesses such as food, beverages, tobacco, and other household items. In particular, I have my eye on the Vanguard Consumer Staples Fund (VDC). This exchange-traded fund (ETF) lets you invest in large companies, which tend to be stable performers in turbulent economic climates. Many of the fund’s holdings, e.g. Coca-Cola and Wal-Mart, provide low-cost products that help the sector deliver consistent revenues each year.

As such, the fund offers the potential for stability and capital appreciation as the American economy continues to recuperate. VDC is up 9.26%, year-to-date. Having started the year at $81.49, the fund has continued to rise steadily throughout the year, closing at $88.77 on July 10.

The Vanguard Consumer Staples ETF (VDC) seeks to track the performance of a benchmark index that measures the investment return of stocks in the consumer staples sector. Geographically, the fund is 100% invested in U.S. companies. My hope is that as the American economy begins to improve, the consumer staples sector will rise along with it.

As of May 31, VDC’s top five holdings were: Procter & Gamble Co (PG), Coca Cola Co (KO), Philip Morris Intl Inc (PM), Wal-Mart Stores Inc (WMT) and Pepsico Inc (PEP).

VDC offers investors a way to invest in domestic companies but still maintain relative stability. However, the fund is 100% invested in the consumer staples companies, which means its value is entirely at the mercy of the sector’s ups and downs.

If you want my advice about buying and selling specific ETFs, including appropriate stop losses, please check out my ETF Trader advisory service. As always, I am happy to answer your questions about ETFs, so do not hesitate to email me by clicking here. You may see your question answered in a future ETF Talk.

Doug Fabian

Doug Fabian is the Editor of Weekly ETF Report, a free weekly e-newsletter, and the newsletter Successful ETF Investing. He’s also the host of the syndicated radio show, “Doug Fabian’s Wealth Strategies.” Doug also edits the fast-paced trading service ETF Trader’s Edge, for investors who want to take their profits to the next level. Taking over the reins from his dad, Dick Fabian, back in 1992, Doug has continued to uphold the reputation of the newsletter as the #1 risk-adjusted market timer as ranked by Hulbert’s Investment Digest. Doug became a member of the “SmartMoney 30” in 1999 — a listing of the most influential individuals in the mutual fund industry. In the feature, SmartMoney magazine exclaims that Doug is the best-known “trend follower” among the $56 billion (and growing) group of financial advisors. In 2001, Doug wrote “Maverick Investing,” published by McGraw-Hill. He also regularly appears at seminars around the country, stands out on the pages of the largest newspapers (The Wall Street Journal, The Los Angeles Times, and The New York Times), and speaks on national television (CNBC, Fox News, and Bloomberg Forum). For more than 35 years, Successful ETF Investing (formerly the Telephone Switch Newsletter and Successful Investing) has produced double-digit percentage annual gains. Doug has become known for his expert knowledge and timely use of innovative tools, such as exchange-traded funds, bear funds, and enhanced-index funds to profit in any market climate. For more information about Doug’s services, go to http://www.fabian.com/

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